Digital Color Printing Los Angeles
Technology over the years has brought us a long way. It’s no different with the printing process. What once started out as a process of manually setting type into a tray and then running it one sheet at a time has evolved into a process that can turn out an entire book on-demand, in just minutes.
Digital color printing offers you many more options over traditional printing. If you list them side-by-side for comparison, the digital printing process would win hands-down. The more important consideration, is that when you purchase digital color printing in Los Angeles, the printing process comes in at a much lower cost when compared to traditional printing.
With traditional printing, especially with the four–color process, the printing company must follow a process of setting up the job on the press, which can take a considerable amount of time. They then have to create a plate, which transfers the image onto the paper. In all, the work involved can take from just an hour or two to as long as an entire day if the product being produced is complex. That’s why having a job printed can be quite pricey. With digital printing, the computer controls the colors and the overall process meaning that the costs are not only considerably lower, but your job is complete much faster.
Why Use A Print Broker For Digital Color Printing?
Using a print broker for digital color printing in Los Angeles is to your benefit. This is because the broker will work to secure multiple quotes for you, always looking for the best price, while insisting on high quality. The process is wonderfully swift. You simply email the materials to the printer, and tell them when you need it. They’ll print the requested materials and deliver them to you, ready for distribution.
The most incredible thing about digital color printing is the ability to quickly make changes when necessary and then being ready to “go to press in” in just minutes. Like everywhere else in the world, things change quickly, and your business is no different. With digital color printing, you get the best results because the process uses better materials, and you end up with much more vibrant colors than you can ever get from the standard offset printing process.
There is yet another advantage if you have to order digital color printing in Los Angeles. The process can be used to print not only books, brochures and flyers, but also your product packaging. It is a proven fact that people respond to colors when they are making purchases, and the better looking your packaging is, the better your packaged product will sell. You have the ability to use colors that are much more lively than you can get with standard printing process.
Now, let’s talk about targeting. Most people do not consider this and they should; With variable digital printing, you can have envelopes, sales letters or virtually any other marketing piece printed with different variations, based on the customer that you want to send it to. In fact, with the technology available, your piece can be digitally printed, targeted to a specific prospect, and mailed to that customer all in one single process. Talk to a broker who knows digital color printing in Los Angeles inside and out, and the representative will take you through the entire process.